SEO stands for “search engine optimization.” It is the process of getting traffic from the “free,” “organic,” “editorial” or “natural” listings on search engines. All major search engines such as Google, Yahoo and Bing have such results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ads.
Our Local SEO packages focus the efforts to the specific regions or cities you serve. By doing this, you are capable of setting your business apart from competition in your local market. We provide an extremely competitive Local SEO service. Take a look at what we can offer your local business or organization.
By optimizing your site for a specific area, rather than a global market place, you can eliminate global competition. This levels the playing field and helps you “overtake” your local competitors. You can target a specific niche and in many cases you’ll attract people to your site that are ready to make a purchase because they are looking in your city. If you are in a highly competitive niche, this is one way to gain ground especially in the search engines, where you’ll be able to gather traffic. Using an SEO company in Idaho Falls is the best way to achieve that competitive edge.
By being an Idaho Falls SEO company, our services can benefit you in many ways.
Authenticity – Today with your business not only showing up in search engines but in Google+ and Facebook pages, search results are viewed as more authentic, generating trust between your business and the end user.
Mobile – Users constantly have their “on-the-go” yellow pages at the palm of their hand, their mobile devices. And with mobile internet traffic percentages increasing every month, it only makes sense to fully localize your websites content. This allows you to stay on top of this mobile rise while increasing traffic and click through rates (CTR) from these users.
Conversion – Through local SEO, you’re creating a more custom experience to the end user by speaking specifically to their needs. Therefore, prospects searching local terms tend to have a higher conversion rate than those searching national terms due to the geographic proximity of the local businesses.
Perfect Point Marketing, is an Idaho Falls SEO Company, and will take the time to find the right keywords for you to use. You need to go above and beyond the basic words when you optimize for a specific area. By using an Idaho based SEO company, you will narrow your competition and increase your relevancy to local web surfers.
In many cases, long detailed keyword searches are what people who have a good idea of what they want use. People will search for phrases that indicate strong choices, such as words with “best” or words with “affordable”. Our Idaho Falls SEO Company can add in words that dictate buying, such as “buy” or “online”. We can add in a geographical element and you could cater to someone looking to buy the best product for their needs online right now. That is what this SEO company in Idaho Falls can do for you.
By using Perfect Point Marketing as your Idaho SEO Company, we can link to your website from sites that target your local geographic. We are able to leverage our website and its SEO because this too, will help Google, Yahoo, Bing and other search engines see your site as relevant to searches in Idaho Falls and your demographic. We are the SEO Company you need in Idaho Falls to target your area. We are professionals at writing about things that are important to your audience.
Michael R. Johnson is an SEO expert in Idaho Falls. It’s important to have someone who understands SEO to work on your website. Without an SEO Expert you run the risk of your site being “banned” by Google because your SEO firm used “Black hat SEO” to cheat the system and increase your rankings. At Perfect Point Marketing we only use White Hat SEO to increase your search engine rankings. The graphic below displays all the of the elements required to SEO correctly.
If you are looking for a local SEO company look no further than Perfect Point Marketing.