Grow Your Business With Promotional Products

Promotional products can be an effective way for businesses to promote themselves and provides lasting brand recognition. From custom logoed pens, keychains, t-shirts and coffee mugs to more unique promotional products like stress balls and slap bracelets, promotional products offer repeat impressions at a low cost.

Perfect Point Marketing offers branded promotional products to suit the needs of your business. With hundreds of thousands of promotional products available today, we can help you find the promotional product that best suits your business and your marketing needs.

What Are Promotional Products?

Promotional products are custom branded items businesses use for promotional purposes. If you take a look around your home or office, chances are you will find a few promotional products. You may have a custom pen imprinted with your bank?s logo, a pad of paper from your insurance agent, t-shirt from your gym, a water bottle or mug from a school, and a magnet from your doctor?s office.

Promotional products promote your brand or business and are one of the best ways to achieve repeat impressions over an extended period of time. In many instances the reach of promotional products goes well beyond the recipient and can provide multiple impressions among their friends, family co-workers, and complete strangers who see them use the product with your logo.

Types of Promotional Products and Uses

There are hundreds of categories of promotional products including desk accessories, custom awards, health care products, apparel, toys, technology accessories, food gifts, caps and mugs. Which type of promotional product is best for your business will depend on what type of business you operate and what your marketing goals are for the promotional product.

Promotional products are commonly used as handouts and giveaways at tradeshows. Many people attending tradeshows have limited time to see everything, and handing out an item that they can use later that is custom branded with your company?s logo and information can increase your return on investment and recall of your brand. There are numerous low-cost promotional products that can be used as tradeshow giveaways.

Promotional products are often used to promote special events or causes. Custom screen-printed t-shirts and advertising specialties are often used at charity events or fundraisers, or events designed to raise awareness of a cause, such as breast cancer awareness. Groundbreaking or grand opening events are also a great time to utilize promotional products.

Promotional products are also used for corporate gift programs and employee incentive and recognition programs. Custom awardsor gifts can be given to employees at the company party, or custom gift baskets can be delivered to top customers or partnering businesses. Promotional products can provide incentive as well as gratitude to important people for your business.

Benefits of Using Promotional Products

Promotional products are extremely effective and promote brand recognition and recall. Regardless of your type of business, promotional products are a low-cost, high-value way to market and advertise your business.Custom branded items can receive countless impressions and have a much higher recall rate than other advertising mediums.

Perfect Point Marketing can help you select the promotional products that best suit your brand and that will help achieve your specific marketing goals. Promotional products can be used to promote your company as a whole, or to promote a specific marketing campaign or message. With literally hundreds of thousands of choices and custom options available, there is sure to be a promotional product that can benefit your company?s marketing goals.